{"id":21559,"date":"2023-01-02T10:52:48","date_gmt":"2023-01-02T10:52:48","guid":{"rendered":"https:\/\/www.rankontechnologies.com\/?p=21559"},"modified":"2023-07-03T08:54:48","modified_gmt":"2023-07-03T08:54:48","slug":"local-seo-guide","status":"publish","type":"post","link":"https:\/\/www.rankontechnologies.com\/local-seo-guide\/","title":{"rendered":"Local SEO Tips 2023: How to Do Local SEO for Your Business in 2023"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"21559\" class=\"elementor elementor-21559\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-087d062 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"087d062\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column 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.elementor-toc__list-item-text{white-space:nowrap;overflow:hidden;text-overflow:ellipsis}.elementor-toc__list-items--collapsible>.elementor-toc__list-wrapper>.elementor-toc__list-item>.elementor-toc__list-wrapper{display:none}.elementor-toc__heading-anchor{position:absolute}.elementor-toc__body .elementor-toc__list-item-text{color:var(--item-text-color);-webkit-text-decoration:var(--item-text-decoration);text-decoration:var(--item-text-decoration)}.elementor-toc__body .elementor-toc__list-item-text:hover{color:var(--item-text-hover-color);-webkit-text-decoration:var(--item-text-hover-decoration);text-decoration:var(--item-text-hover-decoration)}.elementor-toc__body .elementor-toc__list-item-text.elementor-item-active{color:var(--item-text-active-color);-webkit-text-decoration:var(--item-text-active-decoration);text-decoration:var(--item-text-active-decoration)}ol.elementor-toc__list-wrapper{counter-reset:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item{counter-increment:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item-text-wrapper:before{content:counters(item,\".\") \". \"}<\/style>\t\t<div class=\"elementor-toc__header\">\n\t\t\t<h3 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h3>\n\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__9cc7817\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__9cc7817\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-up\"><\/i><\/div>\n\t\t\t\t\t<\/div>\n\t\t<div id=\"elementor-toc__9cc7817\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e960a91 elementor-widget elementor-widget-text-editor\" data-id=\"e960a91\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 06-12-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<h2 id=\"what-is-local-seo-and-why-it-is-so-important\">What is Local SEO and Why It Is So Important<\/h2>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f7aade4 elementor-widget elementor-widget-text-editor\" data-id=\"f7aade4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">Any search which includes a location modifier can be regarded as a local search. Moreover, if there is a Local Search then it requires Local SEO. There are businesses like brick, cement, and mortar that completely rely upon local people.<\/p><p class=\"look\">This kind of business can only prosper, either if the business owner is socially active or he has a strong online presence.<\/p><p class=\"look\">To be socially active or inactive is one\u2019s own will, but the digital presence can be made with some of the SEO tips and tricks.<\/p><p class=\"look\">However, attaining higher local search rankings isn\u2019t an easy task.<\/p><h3 id=\"why-local-seo-important\">Why Local SEO Important?<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da0f9a8 elementor-widget elementor-widget-text-editor\" data-id=\"da0f9a8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The answer is pretty clear,\u00a0<strong>COMPETITION !!!!<\/strong><\/p><p class=\"look\">Google has a powerful algorithm for Local Search as well. To rank higher in the local search is really a hard nut to crack.<\/p><p class=\"look\">When it comes to attaining higher local search rankings, then it means to be present on\u00a0<a href=\"https:\/\/www.google.com\/business\/\" target=\"_blank\" rel=\"nofollow noopener\"><strong>MAP<\/strong>\u00a0<strong>Listings<\/strong><\/a>\u00a0or\u00a0<strong>Organic Listings<\/strong>.<\/p><p class=\"look\">Here we\u2019ll be discussing some of the SEO tactics used by SEO experts to increase the search rankings:-<\/p><p>Let\u2019s dive in the topic now:-<\/p><h3 id=\"find-the-keywords-your-customers-are-searching-in-the-locality\">Find The Keywords Your Customers Are Searching in The Locality<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4470ab8 elementor-widget elementor-widget-image\" data-id=\"4470ab8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 06-12-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"551\" src=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/SEO-Results-in-SERP-1024x735-1-768x551-1.png\" class=\"attachment-large size-large wp-image-21562\" alt=\"Keywords Your Customers\" srcset=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/SEO-Results-in-SERP-1024x735-1-768x551-1.png 768w, https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/SEO-Results-in-SERP-1024x735-1-768x551-1-300x215.png 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20b60f5 elementor-widget elementor-widget-text-editor\" data-id=\"20b60f5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">The foremost step before starting any kind of SEO campaign is\u00a0<a href=\"https:\/\/www.youtube.com\/watch?v=XE3EqHcrXiE&amp;t=64s\" target=\"_blank\" rel=\"nofollow noopener\">keyword research<\/a><a>.\u00a0<\/a>Keywords are the most crucial and important element to get higher\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/seo-services\/\">Website SEO rankings<\/a>.<\/p><p class=\"look\">To get the appropriate keywords one can use powerful automated tools like\u00a0<a href=\"https:\/\/ads.google.com\/home\/tools\/keyword-planner\/\" target=\"_blank\" rel=\"nofollow noopener\">Keyword Planner<\/a>, Ahrefs, etc.<\/p><p class=\"look\">With the help of these tools take out a list of keywords as per your niche and select one of them as a targeted keyword.<\/p><p><strong>There are 3 steps that are used to fetch keywords. These are:-<\/strong><\/p><ul><li>Find Industry Keywords<\/li><li>Find keywords Modifiers<\/li><li>Find Local Keywords<\/li><\/ul><h3 id=\"set-up-google-my-business-page\">Set Up Google My Business Page<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-329c587 elementor-widget elementor-widget-image\" data-id=\"329c587\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"576\" height=\"710\" src=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Google-my-business-listing-1.png\" class=\"attachment-large size-large wp-image-21563\" alt=\"Google My Business\" srcset=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Google-my-business-listing-1.png 576w, https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Google-my-business-listing-1-243x300.png 243w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b38598 elementor-widget elementor-widget-text-editor\" data-id=\"7b38598\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">It is the most useful tool that manages the online presence of various businesses and organizations across Google.<\/p><p>It also manages their presence on Maps.<\/p><p class=\"look\">By verifying and editing your business information, you can help customers to find you and ask for your service.<\/p><p class=\"look\">Before setting up your Google My Business Listing, one must ensure these points.<\/p><h3 id=\"tips-to-make-your-google-my-business-listing-more-optimized-for-map-rankings\">Tips To Make Your Google My Business Listing More Optimized for Map Rankings<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ae63eb elementor-widget elementor-widget-text-editor\" data-id=\"4ae63eb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 id=\"include-keywords-in-your-google-my-business-listing-description-and-include-links-in-it\">Include Keywords in Your Google My Business Listing Description and Include Links in it.<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7415d9 elementor-widget elementor-widget-text-editor\" data-id=\"a7415d9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">While writing a description for Google My Business Listing, ensure to include keywords in it. The first 100 characters of the description, should necessarily contain targeted keywords.\u00a0\u00a0<\/p><p class=\"look\">Apart from adding keywords, you must also include the link to your website at different places. If you have not developed any website for your business yet then hire a\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/web-development-company-india\/\">website development company\u00a0<\/a>to create a<a href=\"https:\/\/www.rankontechnologies.com\/features-of-a-good-website\/\">\u00a0user-friendly website<\/a>\u00a0for you. Know the\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/website-development-cost\/\">web development cost<\/a>\u00a0now!<\/p><h3 id=\"use-keywords-in-image-file-names\">Use Keywords in Image File Names<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d558c03 elementor-widget elementor-widget-text-editor\" data-id=\"d558c03\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">It is another aspect that states the importance of keywords in the SEO field. The file should have keyword-rich file names for optimization which can give better search rankings. This technique is important because Google not only crawls the title, it also crawls the image file name.<\/p><h3 id=\"choose-your-category-carefully\">Choose Your Category Carefully<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce7e8cf elementor-widget elementor-widget-image\" data-id=\"ce7e8cf\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"576\" height=\"710\" src=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Google-my-business-listing-1-2.png\" class=\"attachment-large size-large wp-image-21565\" alt=\"Google My Business\" srcset=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Google-my-business-listing-1-2.png 576w, https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Google-my-business-listing-1-2-243x300.png 243w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a35aaf elementor-widget elementor-widget-text-editor\" data-id=\"8a35aaf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">Choose the category which appropriately resembles the nature and behaviour of your business. This should be done very carefully with complete dedication.<\/p><h3 id=\"add-opening-and-closing-timings\">Add Opening And Closing Timings.<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-988fd30 elementor-widget elementor-widget-text-editor\" data-id=\"988fd30\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Mention the opening and closing timing of your office in the Google My Business Listing. Ensure that you enter the accurate timings. Early or late timings can incur a great loss to your potential customer.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83183b3 elementor-widget elementor-widget-image\" data-id=\"83183b3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"569\" height=\"643\" src=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/GMB.png\" class=\"attachment-large size-large wp-image-21566\" alt=\"Timings\" srcset=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/GMB.png 569w, https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/GMB-265x300.png 265w\" sizes=\"(max-width: 569px) 100vw, 569px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a770a4d elementor-widget elementor-widget-text-editor\" data-id=\"a770a4d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 id=\"give-a-permanent-address\">Give a Permanent Address<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-97c7d47 elementor-widget elementor-widget-image\" data-id=\"97c7d47\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"569\" height=\"643\" src=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/GMB-1.png\" class=\"attachment-large size-large wp-image-21567\" alt=\"Address\" srcset=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/GMB-1.png 569w, https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/GMB-1-265x300.png 265w\" sizes=\"(max-width: 569px) 100vw, 569px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-059147d elementor-widget elementor-widget-text-editor\" data-id=\"059147d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">In a local business, it is more likely for a customer to visit your place. Thus, give a correct permanent address in Google My Business Listing so that the customers do not acquire any problem in finding you.<\/p><h3 id=\"provide-website-and-phone-number-on-the-gmb-page\">Provide Website and Phone Number on the GMB Page.<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f79b78 elementor-widget elementor-widget-image\" data-id=\"6f79b78\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"569\" height=\"643\" src=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/GMB-2.png\" class=\"attachment-large size-large wp-image-21568\" alt=\"Website and Phone Number\" srcset=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/GMB-2.png 569w, https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/GMB-2-265x300.png 265w\" sizes=\"(max-width: 569px) 100vw, 569px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c985e9 elementor-widget elementor-widget-text-editor\" data-id=\"1c985e9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">The making of any potential customer starts with a phone call. Thus, give the correct contact number on the Google My Business page so that they can reach you easily.<\/p><p class=\"look\">Also, provide your websites\u2019 link, so that one can know the services you provide.<\/p><h3 id=\"get-reviews\">Get Reviews<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18dff11 elementor-widget elementor-widget-image\" data-id=\"18dff11\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"569\" height=\"643\" src=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/GMB-3.png\" class=\"attachment-medium_large size-medium_large wp-image-21569\" alt=\"Reviews\" srcset=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/GMB-3.png 569w, https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/GMB-3-265x300.png 265w\" sizes=\"(max-width: 569px) 100vw, 569px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c639f07 elementor-widget elementor-widget-text-editor\" data-id=\"c639f07\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">Google My Business page allows the facility of commenting and giving reviews to users. They can complain, suggest, or please your business in the way they want to. The good reviews on Google My Business pages improve the search rankings.<\/p><h3 id=\"respond-to-reviews\">Respond to Reviews<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7db3bbf elementor-widget elementor-widget-text-editor\" data-id=\"7db3bbf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">To get better Local search rankings, it is essential to respond to the reviews of the customers. Respond to customers either they have given bad comments or good comments.<\/p><h3 id=\"optimize-your-small-business-website\">Optimize Your Small Business Website<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7028a60 elementor-widget elementor-widget-text-editor\" data-id=\"7028a60\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 id=\"ensure-your-information-is-complete\">Ensure Your Information Is Complete<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b5683e elementor-widget elementor-widget-image\" data-id=\"3b5683e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"623\" src=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Optimize-1024x623-1.jpg\" class=\"attachment-large size-large wp-image-21570\" alt=\"Information Is Complete\" srcset=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Optimize-1024x623-1.jpg 1024w, https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Optimize-1024x623-1-300x183.jpg 300w, https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Optimize-1024x623-1-768x467.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3579047 elementor-widget elementor-widget-text-editor\" data-id=\"3579047\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">To get a better Local SEO results, you should use your business details carefully on the website.<\/p><p class=\"look\">Determine the main objective of your website.<\/p><p class=\"look\">Decide your domain name<\/p><p><a href=\"https:\/\/www.rankontechnologies.com\/website-hosting-charges\/\">Choose a web host<\/a><\/p><p><a href=\"https:\/\/www.rankontechnologies.com\/custom-web-development-india\/\">Build Your Website<\/a>.<\/p><p>Set up your payment system test and publish your website.<\/p><p>Market your website on social media\/search engines.<\/p><h3 id=\"use-location-in-the-title-tag-h1-url-content-and-image-alt-tags\">Use Location In The Title Tag, H1, URL, Content, And Image Alt Tags.<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-357c784 elementor-widget elementor-widget-text-editor\" data-id=\"357c784\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">It is recommended to use keywords in URL, H1, Alt text, content and title tag of your page for better Local SEO results. For making your business website be found in the local SEO rankings, use your location name in the title tag, Headings, content, and images alt tags.<\/p><p class=\"look\">For Example:- \u201cRankON Technologies- best SEO company in India\u201d.<\/p><h3 id=\"launch-a-blog\">Launch a Blog<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0232947 elementor-widget elementor-widget-text-editor\" data-id=\"0232947\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\"><a href=\"https:\/\/www.rankontechnologies.com\/blog\/\">Blogs<\/a>\u00a0are the most understated yet important element for any website. Any website\u2019s worth is increased by including numerous informative blogs in it.<\/p><p class=\"look\">Apart from this, if the blog is really well written then it can come under organic search rankings, through which your website could be accessible to every user who visits your blog. Know\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/how-to-create-a-blog-for-free\/\">how to create a blog<\/a>\u00a0for FREE and earn money online.<\/p><p><strong>Also Check<\/strong>\u00a0:\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/facebook-page-promotion\/\">How To Promote A Facebook Business Page?<\/a><\/p><h3 id=\"embed-a-map-on-your-contact-page\">Embed a Map on Your Contact Page<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-345a985 elementor-widget elementor-widget-text-editor\" data-id=\"345a985\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">This is one of the most important local SEO tips, SEO experts recommend to have in any website. It is really important to embed a map on your contact page to increase the physical accessibility of the potential customers. Want to&nbsp;become an <a href=\"https:\/\/www.rankontechnologies.com\/seo-services\/\">SEO expert<\/a>? Know-How!<\/p>\n<p class=\"look\">Physical presence is highly likely in a Local business. Therefore, maps would be really beneficial for the users to reach the correct destinations.<\/p>\n<h3 id=\"use-meta-descriptions-strategically\">Use Meta Descriptions Strategically<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d732dd0 elementor-widget elementor-widget-text-editor\" data-id=\"d732dd0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">Write meta descriptions for better Local SEO visibility. Meta descriptions provide a complete overview of your webpage in fewer words and increase CTR if properly optimized. Thus, complete attention should be given while writing meta descriptions for Local SEO marketing success.<\/p><h3 id=\"improve-website-loading-speed\">Improve Website Loading Speed.<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3279ebd elementor-widget elementor-widget-text-editor\" data-id=\"3279ebd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">This is common for Local and other types of SEO as Google wants to give a better user experience to its visitors so you should have a website with fast loading. website speed reveals how quickly a website responds to web requests. Speeding up websites is important not just to site owners, but to all Internet users. Faster sites create contented users and they love spending time on fast sites.<\/p><h3 id=\"design-your-website-for-mobile-search\">Design Your Website for Mobile Search<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-005eb28 elementor-widget elementor-widget-image\" data-id=\"005eb28\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"618\" src=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Website-for-Mobile.jpg\" class=\"attachment-large size-large wp-image-21571\" alt=\"Design Your Website\" srcset=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Website-for-Mobile.jpg 1000w, https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Website-for-Mobile-300x185.jpg 300w, https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/Website-for-Mobile-768x475.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-754c1a4 elementor-widget elementor-widget-text-editor\" data-id=\"754c1a4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 id=\"use-a-responsive-web-design\">Use a Responsive Web Design<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-911be5a elementor-widget elementor-widget-text-editor\" data-id=\"911be5a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">A\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/web-design-company-in-india\/\">web design<\/a>\u00a0that is responsive to all kinds of gadgets must be chosen. Researches indicate that nowadays searches are made more with mobile phones than computers. Thus, it is really important to select a design that is responsive to all kinds of gadgets.<\/p><p>Know\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/features-of-a-good-website\/\">what makes a good website<\/a>.<\/p><h3 id=\"create-accelerated-mobile-pages-amp\">Create Accelerated Mobile Pages (AMP)<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b54a3ec elementor-widget elementor-widget-text-editor\" data-id=\"b54a3ec\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">AMP is\u00a0an open-source custom web development framework produced to speed up the loading time of\u00a0web pages\u00a0on mobile devices.<\/p><p>An AMP for your website is beneficial for your website because:-<\/p><ul class=\"look\"><li>Webpage speed is a ranking factor of Google\u2019s mobile indexes.<\/li><li>One second delay in webpage decrease conversion by 7 percent.<\/li><\/ul><h3 id=\"reduce-unnecessary-content\">Reduce Unnecessary Content<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7761c74 elementor-widget elementor-widget-text-editor\" data-id=\"7761c74\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">Unnecessary content decreases the worth of your websites and increases the loading time. Thus, old blogs and web content should be replaced with new one.<\/p><h3 id=\"apply-local-link-building-strategies\">Apply Local Link Building Strategies<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4bb25a6 elementor-widget elementor-widget-text-editor\" data-id=\"4bb25a6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">Backlinks are essential for the progress and reputation of your website. Ranking on the website can\u2019t be attained without link building. Some of the Link Building Strategies are as follows:-<\/p><ul><li>Request for Guest Blogging<\/li><li>Broken Backlink Building<\/li><li>Skyscraper techniques<\/li><li>Ask for an interview<\/li><li>HARO<\/li><\/ul><h3 id=\"do-local-citations-on-business-listing-sites\">Do Local Citations on Business Listing sites.<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e398c80 elementor-widget elementor-widget-text-editor\" data-id=\"e398c80\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\"><a href=\"https:\/\/www.rankontechnologies.com\/local-citations\/\">Local citations<\/a>\u00a0help websites in getting better local exposure. Mention the name, address and phone number for a local business. Citations can occur on local business directories, websites, apps, and on social platforms. It helps Internet users to discover local businesses and can also impact local search engine rankings. Some of the popular business listing sites are:- JustDial, Sulekha, Yelp, Manta etc.<\/p><h3 id=\"analyze-your-competitors\">Analyze Your Competitors<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16d26d1 elementor-widget elementor-widget-image\" data-id=\"16d26d1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"466\" src=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/SEO-Ranking.jpg\" class=\"attachment-large size-large wp-image-21572\" alt=\"Analyze Your Competitors\" srcset=\"https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/SEO-Ranking.jpg 1000w, https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/SEO-Ranking-300x140.jpg 300w, https:\/\/www.rankontechnologies.com\/wp-content\/uploads\/2022\/06\/SEO-Ranking-768x358.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f9f3925 elementor-widget elementor-widget-text-editor\" data-id=\"f9f3925\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">To give a tough fight to your opponent, it is a must to know their strengths and weaknesses. Apart from this, analyze the links which are common between you and your opponent. Also, try to build your links where your competitor is having and you are not.<\/p><h3 id=\"sponsor-local-events\">Sponsor Local Events<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6047885 elementor-widget elementor-widget-text-editor\" data-id=\"6047885\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">To enhance your business locally, it is highly essential to be popular. The best way to become popular is to sponsor local events. Take part in social activities and contact socially active individuals.<\/p><h3 id=\"give-a-discount-to-local-organizations\">Give A Discount To Local Organizations<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12aeb0e elementor-widget elementor-widget-text-editor\" data-id=\"12aeb0e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>It is another strategy to promote the local business. This can be done by contacting the eminent local organizations for your products\/services in exchange for a linked mention on their website. Give these organizations a significant discount on behalf of your services.<\/p><h3 id=\"get-local-pr-outreach\">Get Local PR Outreach<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-845d127 elementor-widget elementor-widget-text-editor\" data-id=\"845d127\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">Media outreach is one of the best ways to brand yourself. It involves contacting various publications and diving story ideas in an effort to secure the placement of an article. Today most of the articles are the result of media outreaching.<\/p><h3 id=\"offer-scholarships-to-the-students-of-local-universities-or-institutes\">Offer Scholarships To The Students Of Local Universities Or Institutes.<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a842f3 elementor-widget elementor-widget-text-editor\" data-id=\"4a842f3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">Scholarships are an easy way to grasp the publicity. It can result in the addition of several new potential customers. Apart from this, scholarships offer an opportunity to garner. edu referring domain.<\/p><p>To initiate a scholarship program, one should:-<\/p><ul class=\"look\"><li>Renovate<a href=\"https:\/\/www.rankontechnologies.com\/marketing-strategies-for-startups\/\"> marketing strategy<\/a> with social media ads.<\/li><li>Influence industry groups and websites.<\/li><li>Learn from the experience of other scholarship provides via. National Scholarship provider Association.<\/li><\/ul><h3 id=\"be-active-on-local-forums-and-q-a-platforms\">Be Active On Local Forums And Q\/A Platforms.<\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8edfa77 elementor-widget elementor-widget-text-editor\" data-id=\"8edfa77\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">Join various local forums and Q\/A platforms. Give more and more interviews. All this can tremendously increase the popularity which in turn will increase the organic traffic.<\/p><h4 id=\"be-active-on-social-media-platforms-and-increase-social-shares-specially-facebook\">Be Active On Social Media Platforms And Increase Social Shares Specially Facebook.<\/h4>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca20348 elementor-widget elementor-widget-text-editor\" data-id=\"ca20348\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"look\">This is a really useful way of acquiring public attention. Facebook is widely used as a platform to promote business websites. Thus, social media platforms like Facebook, Twitter, Instagram can be of great use to share the link of your business website.<\/p><p class=\"look\">Thus, these were some of the tips and tricks to improve the organic search rankings for your Local Business Website.<\/p><p class=\"look\">Experience the desired rankings for your business website by the excellent services of the eminent\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/seo-services\/local-business-seo\/\">Local SEO Company<\/a>\u00a0Rankon Technologies, India. RankOn is a leading\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/seo-services\/\">SEO company in India<\/a>\u00a0offering cheap\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/seo-packages\/\">SEO packages<\/a>\u00a0for businesses to make it affordable. Contact us today for any questions you may have.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc1985f content-align-cta-default elementor-widget elementor-widget-eael-cta-box\" data-id=\"bc1985f\" data-element_type=\"widget\" data-widget_type=\"eael-cta-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"eael-call-to-action cta-basic bg-lite cta-preset-1\">\n        <h3 class=\"title\">Want to know more about SEO Services Cost?<\/h3><p>RankON Technologies is a complete digital marketing services company in India. We offer best\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/digital-marketing-cost\/\">digital marketing packages<\/a>\u00a0for all types of businesses. Visit our\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/smm-services\/\">social media marketing services<\/a>,\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/smo-services\/\">SMO services<\/a>,\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/ppc-services\/\">PPC services<\/a>\u00a0and\u00a0<a href=\"https:\/\/www.rankontechnologies.com\/orm-company-in-india\/\">ORM services<\/a>\u00a0to help your business grow faster than ever.<\/p><a href=\"https:\/\/www.rankontechnologies.com\/request-proposal\/\" class=\"cta-button  \">Get in Touch!<\/a><a href=\"https:\/\/www.rankontechnologies.com\/seo-packages\/\" class=\"cta-button cta-secondary-button \">Check our SEO Packages<\/a>\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Table of Contents What is Local SEO and Why It Is So Important Any search which includes a location modifier can be regarded as a local search. Moreover, if there is a Local Search then it requires Local SEO. There are businesses like brick, cement, and mortar that completely rely upon local people. This kind &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.rankontechnologies.com\/local-seo-guide\/\"> <span class=\"screen-reader-text\">Local SEO Tips 2023: How to Do Local SEO for Your Business in 2023<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":33334,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[14],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.rankontechnologies.com\/wp-json\/wp\/v2\/posts\/21559"}],"collection":[{"href":"https:\/\/www.rankontechnologies.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rankontechnologies.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rankontechnologies.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rankontechnologies.com\/wp-json\/wp\/v2\/comments?post=21559"}],"version-history":[{"count":29,"href":"https:\/\/www.rankontechnologies.com\/wp-json\/wp\/v2\/posts\/21559\/revisions"}],"predecessor-version":[{"id":38059,"href":"https:\/\/www.rankontechnologies.com\/wp-json\/wp\/v2\/posts\/21559\/revisions\/38059"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rankontechnologies.com\/wp-json\/wp\/v2\/media\/33334"}],"wp:attachment":[{"href":"https:\/\/www.rankontechnologies.com\/wp-json\/wp\/v2\/media?parent=21559"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rankontechnologies.com\/wp-json\/wp\/v2\/categories?post=21559"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rankontechnologies.com\/wp-json\/wp\/v2\/tags?post=21559"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}